I wrote this document for an exercise where we have to simulate a pitch for a publisher (Nintendo). We also have to justify the choice of our game franchise.

I designed a mobile game concept on Animal Crossing franchise. I kept the bases of the license and adapted it to the economic model of the free-to-play (acquisition, retention and monetization). 
I also did a market study on Nintendo and on its collaborator DeNA.

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To end this game proposal, I studied the production cost for the realization of this concept.

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